Rachel Johnson stripped off on Sky News this evening in a bid to 'get noticed' she told the audience and a stunned panel of co-presenters.
The Pledge host joked she will bare her breasts whenever she is talking about Brexit to be able to be heard.
Ms Johnson, journalist and sister of Brexiteer Boris Johnson took inspiration from Dr Victoria Bateman's naked appearance on BBC Radio 4 and GMB.
She said: 'As I know it can be hard to get your voice heard about Brexit nowadays.
'It feels like we've hit saturation point. Enter pro-EU campaigner Victoria Bateman who's come up with a striking way this week to get herself noticed.
'Appearing across the media completely starkers to make various points about Brexit – leaving Britain naked.
'So in tribute to Dr Dateman I've decided to follow suit – every time we decide to talk about Brexit just to make sure I get noticed.'
During the unexpected stripping Carole Malone pointed out that co-host Nick Ferrari had gone completely red faced.
However, Ms Johnson tweeted after the show to say she was 'wearing a boob tube' and was not totally naked.