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BuzzFeed News pulled off a tricky feat Wednesday, managing to offend most of civil society and even its peers in progressive media with a hit piece on Christian reality television stars Chip and Joanna Gaines.
The stars of HGTV’s home renovation show Fixer Upper, it was reported by BuzzFeed, attend the Antioch Community Church in Waco, Texas, a church that has as one of its beliefs that marriage is between one man and one woman.
“Chip and Joanna Gaines’ Church is Firmly Against Same-Sex Marriage,” the headline announced.
When Aurthur could not get a response from the couple’s representatives, she took aim at their church and at its leader, pastor Jimmy Seibert, who she described as having a “severe, unmovable position” on the issue of same-sex marriage.
“This is a clear biblical admonition,” Seibert said of the concept of traditional marriage in a sermon delivered in June 2015, on the day the Supreme Court legalized gay marriage nationwide. “So if someone were to say, ‘Marriage is defined in a different way,’ let me just say: They are wrong. God defined marriage, not you and I. God defined masculine and feminine, male and female, not you and I.”
The insinuation made by the article is clear: that the Gaineses could themselves be against gay marriage because they attend a church that believes in traditional marriage. And Aurthur infers that the hosts might not “ever feature a same-sex couple [as a client] on the show.”
The article was almost universally panned by readers, even on BuzzFeed’s own site.
“This is the dumbest story I have ever heard,” wrote one reader in the most popular comment under the story. “It’s like a witch hunt for their beliefs, to try an stir the oil from a pot into the flames of the stove. This kind of article is exactly what is wrong with the media.”
“This is a tired, forced witch hunt,” wrote another commenter. “You are inciting a wave of negative attention on this couple for something that indirectly links to them. That’s not journalism, it’s petty bullshit.”
Gabriel Malor, a gay conservative attorney and pundit, called the article “purely harassment.”