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The video was created by the New Zealand Fire Service, in the hopes of raising awareness of the dangers of house fires.
In the video, a gas fire left unattended in a living room sets fire to a rack of clothes that has been left beside it.
Within seconds, the clothes are engulfed by flames.
A message reads: 'Objects left too close to heaters often cause fires.'
Viewers can browse around the room to see the effects of the fire, alongside poignant messages, encouraging people to leave behind valuables and escape quickly.
For example, on the TV, a message reads: 'Valuable? It's not worth your life. Leave it behind.'