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Reddit CEO Steve Huffman has stoked controversy after telling a conference, “We know your dark secrets, we know everything.”
Huffman was asked by Boris Veldhuijzen van Zanten how the company planned to increase monetization of its content.
He cited Facebook’s success in “making people accept in line native ads” but added that Reddit’s “targeting will be different” because it knows even more than Facebook about its users.
“We know all of your interests. Not only just your interests you are willing to declare publicly on Facebook – we know your dark secrets, we know everything,” said Huffman.
When Van Zanten jokingly responded, “I’ll delete my accounts,” Huffman responded, “Try it, you’ll be back.”
