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Patients are being scared into submission by a terrifying sculpture made from human teeth on displayed in the waiting room at the Good Dental Clinic in St. Petersburg, Wednesday.
Emil Aghajanyan, General Director and Orthodontist at the Good Dentist Clinic (Russian): "The idea behind it was that we wanted to create something that would remind people that it is necessary to brush your teeth and to take care of dental cavities. It’s also a reminder of how disgusting a person looks when they don’t tend to their dental cavities, don’t take care of their teeth and have bad breath."
Emil Aghajanyan, General Director and Orthodontist at the Good Dentist Clinic (Russian): "Well he may not be well-liked but he serves his purpose, let’s say. He can never really be liked, looking the way he does. But his main task is to frighten, to make people think. And I am sure that many people who have seen it and heard the main idea will never forget it."